Roadmap
Where we're going
Three pillars, one mission. From Substack community to published book to companion app -- each step builds on the last to create a complete biotic food system for everyone.
Three Phases
2025
Foundation
Establish the Substack, begin book development, and define the app concept.
2026
Growth
Grow the community, publish the book, and begin app development.
2027+
Scale
Expand content, release new editions, and launch the app ecosystem.
Substack
Building the Community
Launch & Establish
Launch the EatoBiotics Substack as the primary content home. Introduce the biotic framework -- prebiotics, probiotics, and postbiotics -- through accessible, science-backed writing.
Weekly Content Cadence
Publish consistent weekly content covering biotic food education, county food spotlights, seasonal eating guides, and deep dives into individual foods and their microbiome impact.
Community Growth
Build an engaged subscriber base through discussions, reader Q&As, and community-driven content. Create a feedback loop where reader questions shape future posts.
Cross-Platform Integration
Connect Substack content with the book chapters and app features. Substack becomes the living companion -- updating readers as the book publishes and the app takes shape.
The Book
EatoBiotics -- The Guide
Research & Content Development
Deep research into the science of prebiotics, probiotics, and postbiotics. Map out the chapter structure from gut foundations through to real-world food application and recipes.
Writing & Editorial
Write each chapter as a Substack installment first -- testing ideas with the community before they become book content. Cover the biotic framework, food profiles, and the EatoBiotics Plate.
Design & Production
Commission illustrations, food photography, and infographics. Design the EatoBiotics Plate visual, chapter layouts, and the cover. Prepare print and digital editions.
Publication & Distribution
Publish 'EatoBiotics: The Food System Inside You' in digital and print formats. Launch to the Substack community first, then expand through wider distribution channels.
The App
Your Biotic Companion
Concept & Design
Define the app's core purpose: a personal biotic food companion. Design the UI/UX around the Biotics Score, food logging, and the three-pillar framework. Prioritise simplicity and daily habit formation.
Core Features
Build the Biotics Score (daily 0-100), food logging with auto-tagging for prebiotic, probiotic, and postbiotic foods, gut health trend tracking, and a searchable food profile library.
Community Features
Add local producer connections, county food maps, seasonal eating suggestions, and social features that connect app users with the broader EatoBiotics community.
Launch & Iteration
Beta test with the Substack community, gather feedback, iterate on features, then launch publicly. Continuous improvement driven by real user data and community input.
Follow the journey from day one.
Every chapter, every feature, every milestone -- shared first with the Substack community. Subscribe to stay ahead of the roadmap.